video home tours

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Connecting Locally

Tuesday, September 7th, 2010

Another great networking event sponsored by BNN and Blue Martini, Naples FL.  A sure way to meet old friends and make new ones.

Networking at Blue Martini

BNN at Blue Martini 9/2/10

Networking, Naples FL

Connecting with friends

Networking in Naples, FL

Networking in Naples FL

Check "Zings" for great home decor

Networking in Naples, FL

A great way to connect with FB friends.

Networking in Naples

Meeting friends everywhere we go

Networking in Naples, FL

What's your business?

Live networking with other business owners provides an excellent social connection with local companies.  Another form of social media.

An Engaging Experience

Tuesday, August 3rd, 2010

Marketing in 2010 has changed dramatically. Most business owners by now realize consumers search for everything online. Does your website excite, invite and motivate your visitors?

Today it’s not enough just to have a website. It’s all about first impressions. You would be better having no website than project a poor image of your company.

Imagine personally greeting every visitor 24/7/365, now that’s customer service! How about a video depicting the highlights of your product or service? Potential customers will no longer have to imagine what you offer but will get a true visual experience of your product or service.

It’s easy and affordable to have the power of video working for you. Video can enhance SEO, drive sales, engage your visitors and showcase your business. With website videos you can present exactly what you wish to convey to your audience without the constraints of time and broadcast technicalities

Interested? There’s more – with a video business card you can send your personal message in your e-mail.

Your “About Us” will come alive when your personnel introduce themselves and explain how they will benefit the visitor. How about a tour or training? Video takes you there and engages viewers in a way that text simply cannot.

Today – video means business.

What’s a Video Business Card?

Wednesday, June 9th, 2010

Your video business card is your opportunity to personally present your 30 second “elevator speech.”  When placed in your e-mail it looks like a business card with the your photo and logo and invites the reader to listen to your welcome message.  It offers you the opportunity to personally greet your clients.

Sample Video Business Card

Add video to your e-mail

As you know, you only have 3 seconds to make that great first impression, in person, on your website, or in social media.  People remember 20% of what they hear, 30% of what they see but 70% of what they see and hear!

If a picture is worth a 1,000 words – imagine a video.

  • Makes that important great first impression
  • Personally greet your clients and future clients
  • Show and tell how your product or service will benefit your clients
  • Reflect your personal brand
  • Present your elevator speech
  • Attract more business
  • VIDEO MEANS BUSINESS

    Why You Need Video Marketing As Part Of Your Business Plan

    Tuesday, June 1st, 2010

    Six Reasons Your Business Should Consider Video Marketing on the Internet by Terry Stanfield

    One of the most important factors for any business online today is video marketing. Video marketing can help your business achieve the success results you are trying to achieve in any targeted market. The reasons why you should invest in video marketing for your online business include improving site rank, save time, value, worth the money, and much more.

    Any business suffering on the Internet today should take advantage of the benefits of video marketing. Listed below are six reasons why your business should consider video marketing on the Internet.

    1. When businesses do not list under the search engine results it often leads to failure. One of the best solutions for a customer to be able to find you under the search engines is the use of video marketing

    Video Home Tours, for Sale in Naples FL

    Friday, April 2nd, 2010

    Walk through these beautiful homes for sale in the Naples FL area.  It’s almost like being there

    Luxury Home in Pelican Landing, Naples FL – Bryan Johnson, Xcellence Realty 239-825-9197

    Country Club Home in Olde Cypress, Naples FL – Pam Schultz, Downing Frey Realty 239-272-0039

    Luxury Waterfront Home, Vanderbilt area, Naples FL – Sue Myhelic, Gulfbreeze Realty 239-216-6444

    Furnished Townhome
    , Lely Resort, Naples FL – Barb Martino, Downing Frey Realty 239-398-4040

    Is Quality Important?

    Tuesday, February 9th, 2010

    by Fred Light, Boston Home Tours, Nashua NH

    Point and shoot cameras make it pretty darn easy to take a photo, yet one glance at any MLS will tell you that it’s not quite THAT easy!

    If you bought Tiger Woods’ driver, it wouldn’t make you a superstar golfer.  Good paintings have nothing to do with the paint or the brush or the canvas – it has to do with the artist – the person using those tools.  A good artist can make good art with chalk on a sidewalk.

    A photographer named Chase Jarvis published a pretty amazing photography book – all taken with an iPhone!

    As we all know, it’s NOT about the equipment, it’s about the person behind the equipment.  I know photographers who have had photos published in books taken with 3 megapixel point and shoot cameras from 8 years ago!  My best friend has a 5D (paid around $3,500 for it… plus he has another $4000+ in lenses) and he has NO idea how to use it – after owning it for 4 years!  He still shoots on automatic!

    I do agree – the biggest danger is people telling realtors that raw, shaky, unedited video is an acceptable way of marketing property worth hundreds of thousands of dollars.  Because the public accepts raw video of cats spinning in the dryer, they think they will accept similar “raw” video of a house tour. THAT’S what I would worry about.  And I see that crap spewed by so called ‘experts’ almost daily.  And many realtors feel that this is what buyers and sellers WANT and PREFER.

    But… here in 2010, you can still look at MLS listings anywhere, anytime….  that just make you scratch your head – they’re THAT bad.  There’s plenty of room for quality in the real estate world, and always will be. And that’s what will separate the good and successful agents from the 90% of agents who are lucky to sell 2 houses a year.
    “>SWFL-VideoHomeTours

    Illinois Videographer Steals Entire Website

    Friday, January 22nd, 2010

    Posted On: Jan 5, 2010 Fred Light, Boston Video Tours.
    Geez…. I’ve had my voice stolen by a guy in Florida (yes… he took my narration and put it on HIS video and slowed it down – I sounded like Darth Vader!)….. I’ve had my website ripped off countless times…. BUT… this one takes the cake. I’m pissed and I’m dumbfounded!
    http://walkingvideotours.com Steve Godlewski of Bloomington, IL

    This dude not only stole my ENTIRE website, word for word….
    He even says he submits his (Illinois) videos to our MLS services in New Hampshire, Maine and Massachusetts, because he didn’t even BOTHER to read the copy and maybe change it….. for Illinois??? Where he’s based! IDIOT.

    He puts up some wonderful video samples on his website… I should know… because they’re all mine. You would never know though, because he put HIS watermark in the upper right hand corner of each video. Why he wants to claim New England videos as his own in Illinois is beyond me. IDIOT.

    He copied his site literally word for word from my site (except he did spell one word wrong…) IDIOT

    I am constantly amazed at the stupidity of some people. Seriously.

    And as many of my enemies will tell you (fortunately I don’t have that many)…. you really DON’T want to piss me off because you WILL regret it.

    Contemplating next move….

    First Impressions

    Wednesday, November 25th, 2009

    For millions of  businesses marketing their products and services, video has become the top ranking marketing tool and Real Estate agents are no exception.

    In today’s economy everyone tries to save, but at what cost?  Are you doing your own video?  Does it represent YOU with a great first impression?  Are you trying to get by with your iPhone or mini digital camera and downloading it unedited to YouTube or a similar site?

    Top performing Realtors know that one of their best  tools is a professional full motion video tour.  They consider it an investment in their commission and not an optional expense.

    Professional full motion video tours offer many benefits,the biggest one is, it promotes YOU, the Realtor. A professionally produced and edited tour will show the home in a smooth, steady walk from room to room.  It will include exterior as well as interior features.  Background music and narration can add to the client’s comfort and information level.

    • It reinforces your professional identity
    • It supports your healthy commission structure.
    • It shows you stand head and shoulders above nearly every one of your competitors.
    • It’s a slam dunk for getting listings
    • It saves you time and time is money
    • It attracts both sellers and buyers

    Buyers prefer the comfortable feel of walking through their future home from room to room.  It’s the next best thing to reality and that important first step before they call you, the Realtor.   It saves both of you time and money.

    Sellers are generally buyers also.  They are watching videos for their next home, so of course they want a video of the home they are selling.  By offering sellers this tool, you show that you are aggressive and forward thinking. You will get the listing almost every time you offer this service.

    So whether you are looking for more sellers or trying to attract those important buyers, video benefits you the Realtor.  Top Realtors across the country now realize that  “video is no longer a luxury, it is a necessity!”