videography

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An Engaging Experience

Tuesday, August 3rd, 2010

Marketing in 2010 has changed dramatically. Most business owners by now realize consumers search for everything online. Does your website excite, invite and motivate your visitors?

Today it’s not enough just to have a website. It’s all about first impressions. You would be better having no website than project a poor image of your company.

Imagine personally greeting every visitor 24/7/365, now that’s customer service! How about a video depicting the highlights of your product or service? Potential customers will no longer have to imagine what you offer but will get a true visual experience of your product or service.

It’s easy and affordable to have the power of video working for you. Video can enhance SEO, drive sales, engage your visitors and showcase your business. With website videos you can present exactly what you wish to convey to your audience without the constraints of time and broadcast technicalities

Interested? There’s more – with a video business card you can send your personal message in your e-mail.

Your “About Us” will come alive when your personnel introduce themselves and explain how they will benefit the visitor. How about a tour or training? Video takes you there and engages viewers in a way that text simply cannot.

Today – video means business.

Get More Views For Your Online Video

Tuesday, June 15th, 2010

Get more views for your online video .

Once that video is made and on your site, how do you make sure people actually watch it?

As online video usage grows, research is being done to determine the different factors which contribute to a video’s effectiveness.

Turns out, the way a video is displayed on the page and presented to the web visitor makes a big difference.  If done poorly,  the web visitor might not even realize there is a video there to watch!

If you have video on your website, this is a MUST read article….  Thanks for this great article by Todd Follansbee, Web Usability Expert and Lorraine Grula, Video Production Tips

Author: Internet Video Gal

I personally find it hard to believe that anyone would question the value of online video, but of course they do.  Some people are resistant to change and like to cling to old, familiar ways.  Familiar feels safe.  Sometimes it is and sometimes it’s not.  Just the other day, a friend’s client spent $3,500 on the Yellow Pages instead of going for her online video deal.  What can you say besides, “Okie-dokie dude!  Would you like a 33 1/3 RPM vinyl disc with that?”

Thanks to you for helping spread the word as well!

Lorraine

What’s a Video Business Card?

Wednesday, June 9th, 2010

Your video business card is your opportunity to personally present your 30 second “elevator speech.”  When placed in your e-mail it looks like a business card with the your photo and logo and invites the reader to listen to your welcome message.  It offers you the opportunity to personally greet your clients.

Sample Video Business Card

Add video to your e-mail

As you know, you only have 3 seconds to make that great first impression, in person, on your website, or in social media.  People remember 20% of what they hear, 30% of what they see but 70% of what they see and hear!

If a picture is worth a 1,000 words – imagine a video.

  • Makes that important great first impression
  • Personally greet your clients and future clients
  • Show and tell how your product or service will benefit your clients
  • Reflect your personal brand
  • Present your elevator speech
  • Attract more business
  • VIDEO MEANS BUSINESS

    Why You Need Video Marketing As Part Of Your Business Plan

    Tuesday, June 1st, 2010

    Six Reasons Your Business Should Consider Video Marketing on the Internet by Terry Stanfield

    One of the most important factors for any business online today is video marketing. Video marketing can help your business achieve the success results you are trying to achieve in any targeted market. The reasons why you should invest in video marketing for your online business include improving site rank, save time, value, worth the money, and much more.

    Any business suffering on the Internet today should take advantage of the benefits of video marketing. Listed below are six reasons why your business should consider video marketing on the Internet.

    1. When businesses do not list under the search engine results it often leads to failure. One of the best solutions for a customer to be able to find you under the search engines is the use of video marketing